
About me
I have worked as an industrial designer and design director for 25+ years and most of that time also as an entrepreneur. I have been working with medtech-innovations, productization and further commercialization for the last 15 years.
I am e.g. Founder of Focus Creative, Movercases & Frozenmed. Through years of design work and hundreds of projects, I have acquired strong expertise in concept design, innovations, product commercialization and productization. Similarly, design management, brand and design consulting are my solid skills.
I'm also a Biodesign Fellow at Oulu University and I work closely with Aalto University colleagues. As a Biodesign Fellow, my goal is to identify needs-based commercially viable ideas and further develop commercial solutions from them. I am also looking forward to fruitful discussions, where I would hear observations about the challenges and problem areas of the everyday treatment situations of doctors and nursing staff. More details about the Biodesign Finland program can be found here: www.biodesignfinland.fi
Some projects
Over the past few years, I have been able to work very closely with several companies that produce medical devices and services. The products of these companies have not been seen on the market for a while, so I cannot present pictures of these projects yet. However, I can mention that such customers are e.g. Optomed Oyj, Serres Oy, Delfin Technologies Oy, Topcon and several others.
Optomed Plc
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Lumo & Aurora medical device product family
Optomed handheld fundus cameras are patented high-quality technology.
Inora Oy
Dry Toilet
A dry toilet that can be embedded in the floor structure and is easily emptied is a high-quality and ecological solution.
Transtech & VR
Double-deck train cabin car
We gave the cabin car unit a shape and look and designed its parts to be easy to manufacture, assemble and replace as needed when still in use.
LEGO Playroom
Incap Furniture & LEGO
The LEGO Playroom consisted of numerous modular pieces of furniture and parts that could be combined in many different ways.
Movercases Oy
Carrying case & innovation
Ready-made collections of product carrying cases and design services for individual carrying cases.
Retail consepts
Veikkaus Gaming areas and other retail concepts
I have designed numerous retail concepts, equipment, furniture, spaces and solutions for our customers. My clients have been e.g. RAY, Nokia, R-Kioski, LEGO (Isku), K-Market, Tiimari, Metro-Tukku and numerous other retail chains and merchants.
Serres Sylva
The Next-Generation Serres Sylva® Suction bag
Serres Suction system with Serres Sylva, the next-generation surgical suction bag.
The Serres Suction system is a sustainable and efficient solution for surgical fluid collection.
It generates 20% less waste than standard Serres Suction bags and up to 40% less waste than soft-liner single-use suction bags and canisters.








